AI Video Generation Statistics: Market Size, Platforms & Adoption
AI video generation 2026: market at $847M–$946M (pure generation) or $3.67B including editing software; 124M+ monthly active users; Kling AI leads with 60M+ creators and ~$500M ARR; text-to-video is 46.25% of the market.
AI video generation consolidated fast: Kling AI and Runway captured roughly half of all platform revenue, OpenAI shut down Sora’s consumer app, and the market still grew at ~20% annually. The pure generation market sits at roughly $847–946 million in 2026, while the broader category including AI editing software reaches $3.67 billion - with 124 million monthly active users across platforms.
Key statistics
Grand View Research values the AI video generator market at $946.4M in 2026, up from $788.5M in 2025, at a 20.3% CAGR through 2033.
Fortune Business Insights uses a narrower definition: $716.8M in 2025 → $847M in 2026 → $3.35B by 2034 (18.8% CAGR).
Monthly active users across AI video platforms surpassed 124 million in January 2026.
Text-to-video is the dominant creation method at 46.25% of AI video generation.
Total AI video generation revenue across all platforms reached an estimated $1.1 billion in 2025, with Kling capturing roughly 22% by ARR.
North America led with 41% global share ($293.8M) in 2025; Grand View pegs Asia-Pacific as the largest by platform revenue (31%) growing at 42% CAGR.
The AI video platform league table, June 2026
Four platforms now define the market after Sora’s consumer exit: Kling leads revenue, Runway leads valuation, Veo leads distribution, and Luma leads capital raised per user.
| Platform | Revenue / scale | Valuation | Position |
|---|---|---|---|
| Kling AI (Kuaishou) | ~$500M ARR; 60M+ creators | $20B reported spin-off | Consumer + enterprise volume leader |
| Runway | ~$300M ARR | $5.3B (Feb 2026) | Professional film and agency workflows |
| Google Veo | Undisclosed | Part of Alphabet | Distribution via YouTube Shorts (2B+ users) |
| Luma AI | 30M+ users, revenue undisclosed | $4B+ (Nov 2025) | Frontier compute bet (2GW Project Halo) |
| Sora (OpenAI) | Consumer app shut down Apr 2026 | n/a | Exited consumer; API capabilities remain |
Compiled from Sacra, TechCrunch, CNBC, and MWM app-tracking data, June 2026. Private-company figures are investor-sourced estimates.
Which AI video platforms are biggest?
Kling AI leads on creators and revenue, Runway on valuation and professional workflows, and Google’s Veo on distribution through YouTube’s 2 billion users.
Kling reached 60M+ registered creators and 600M+ generated videos by December 2025; ~$500M ARR by May 2026.
Runway raised a $315M Series E at $5.3B in February 2026, with ~$300M annualized revenue.
Luma AI’s Dream Machine serves 30M+ users; the company raised $900M at a $4B+ valuation in November 2025.
OpenAI shut the Sora consumer app after reported ~$15M/day compute losses - the market’s defining consolidation event.
How are businesses adopting AI video?
Marketing and advertising is the largest vertical at 33.88% of market revenue; retail/e-commerce is the fastest-growing at a 22.8% CAGR.
About 78% of marketing teams now use AI-generated video in at least one campaign per quarter, up from ~35% two years earlier.
Marketing and advertising accounts for the largest share of AI video market revenue, followed by media & entertainment at 23.87%.
Social media is the fastest-growing application segment through 2034 - platforms need continuous, format-specific content at volumes traditional production can’t meet.
The AI video generation & editing software market is projected to grow from $3.67B (2026) to $24.89B by 2036.
How we compiled this data
Market sizes come from two firms with different scopes (Grand View at $946.4M, Fortune Business Insights at $847M for 2026); we show both rather than averaging. Platform figures are cross-referenced between Sacra’s revenue tracking and funding-round reporting. The 91% cost-reduction claim is corroborated independently by Zebracat and vidBoard.ai using different client samples. Last full review: June 12, 2026.
Before you cite these numbers
- The "AI video market" has at least three sizes depending on scope: ~$850–950M (pure generation), $3.67B (with editing software), and ~$1.1B (2025 platform revenue). Match the scope to your claim.
- The 124M MAU figure counts platform accounts, not unique people; creators routinely use 2–3 platforms.
- Regional shares conflict between firms (Fortune BI says North America leads; Grand View says Asia-Pacific by platform revenue) because they sample different platform sets.
- Post-Sora market-share math shifts monthly; figures here are a June 2026 snapshot.
Frequently asked questions
How big is the AI video generation market?
The pure AI video generator market is valued at $847M–$946M in 2026 (Fortune Business Insights and Grand View Research respectively). Including AI editing and post-production software, the market reaches $3.67 billion, projected to hit $24.89 billion by 2036.
How many people use AI video generators?
Monthly active users across AI video platforms surpassed 124 million in January 2026. Kling AI alone has 60+ million registered creators; Luma Dream Machine serves 30+ million users.
What is the biggest AI video company?
By revenue, Kling AI (~$500M annualized by May 2026). By valuation, Runway ($5.3B). By distribution, Google Veo, which reaches YouTube’s 2 billion users through Shorts.
How much cheaper is AI video than traditional production?
AI-assisted production cuts per-minute costs from roughly $4,500 to $400 - a 91% reduction - and compresses a 13-day production timeline for a 60-second video to about 27 minutes.
Sources
Figures on this page are compiled from the following publishers and reports. Where sources disagree, we present the range and note the methodology difference.